Ao Dai History

a digital journey to the timeless heritage

PROJECT TYPE

PROJECT TYPE

PROJECT TYPE

Web Design

Web Design

Web Design

COMPETENCIES

COMPETENCIES

COMPETENCIES

UX/UI Design

UX/UI Design

UX/UI Design

Coding

Coding

Coding

SOFTWARE

SOFTWARE

SOFTWARE

Photoshop

Photoshop

Photoshop

Figma

Figma

Figma

VS Code

VS Code

VS Code

Overview

The website presents the evolution of the ao dai through time—from its early influences to its modern interpretations—combining editorial storytelling with a clean, contemporary interface.

The Challenge

My goal was to introduce a visual storytelling website that honors the elegance and symbolism of the ao dai while providing clear information, making its history accessible and engaging for a modern audience.

The Solution

The redesigned website was a single-page scroll with a neutral color palette that embraces nature while maintaining the brand philosophy: raw, organic materials with a vegan, green lifestyle.

Overview

The website presents the evolution of the ao dai through time—from its early influences to its modern interpretations—combining editorial storytelling with a clean, contemporary interface.

The Challenge

My goal was to introduce a visual storytelling website that honors the elegance and symbolism of the ao dai while providing clear information, making its history accessible and engaging for a modern audience.

The Solution

The redesigned website was a single-page scroll with a neutral color palette that embraces nature while maintaining the brand philosophy: raw, organic materials with a vegan, green lifestyle.

Sitemap

Color, Typography & Logo

From Lo-fi to Hi-fi

Overview

This project focused on creating a logo that captures the cultural richness and dynamic spirit of Istanbul through a bold yet elegant visual identity.

The Challenge

The challenge was to design a logo to represent the city's unique blend of history, culture, and beauty. The logo should be memorable, resonate with locals, and convey a welcoming spirit to visitors.

The Solution

The presence of the cats in Istanbul is part of what makes this city unique. I decided to blend the cat symbol with the city’s ancient art history to craft Istanbul’s tourism logo.

Final Live Website

GRAPHIC

DESIGN

PORTFOLIO

GRAPHIC

DESIGN

PORTFOLIO

GRAPHIC

DESIGN

PORTFOLIO